Joining our network of lenders has its perks.

Think of us as your zero-cost consumer loan acquisition engine.

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Connecting Lenders with Qualified Applicants

Our network of high-quality dealers combined with our proven, robust, repeatable, and auditable process ensures that we send applications that meet your finance program requirements.

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Lending made easy for everyone

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Robust Dealer Network

We work with dealers across industries—including auto, RV, boat, and powersports—so you can, too.

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Low Risk

As a low-risk, zero-cost consumer loan acquisition engine, we'll send you qualified applicants that meet your lending criteria.

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Proven Process

Our proven, robust, repeatable, auditable process of acquiring loans meets lenders’ specific underwriting standards every time.

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We handle all of the work associated with loan closing so you don’t have to.

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Our Lender Process

A frictionless process that puts your lender financing services in the right hands, at the right time.

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    WFD sends the loan application to you.

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    You review and make a decision.

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    WFD delivers the completed package to you.

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    WFD resolves any funding issues.

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    You fund WFD.

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Keeping lenders happy since 2008

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The team at Web Finance Direct is professional, knowledgeable and personable. A hard working team that will go the extra mile for their clients. A joy to work with and an all-around great company.

Patricia K.

Business Development Manager

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Our lender/dealer relationship with the Web Finance Direct team has been exceptional. They are knowledgeable, quick to respond and a pleasure to work with. Plus their document packages are speedy, clean and accurate. It's been a productive and profitable partnership for us!

Craig B.

AVP Consumer Lending/Underwriting

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Web Finance Direct has a highly professional experienced team in which we have had a wonderful working relationship for years. Fast, friendly reliable, and driven to do their best.

John B.

Dealer Relationship Manager

Start Leveraging Our Dealer Network Today

Ready to grow your lender footprint with virtually no risk? Let’s talk.